A Trusted Learning and Development Advisor
A Trusted Learning and Development Advisor
Sales skills for technical people training sounds a bit ‘out there’. But your technical people are often meeting the decision makers and buyers. It’s an opportunity lost to not give technical people some 101 base camp sales skills.
Your technical people could drive sales and spot opportunities that would otherwise be missed. Your technical people might even enjoy the challenge if you are clever enough with some incentives and rewards (e.g. a new high-tech watch).
Our course is specifically designed to cater to the needs of technical sales representatives. This unique course will give your technical people a checklist of questions to ask when an opportunity arises. You’ll be surprised at the results. Once your technical people get a few runs on the board, it will become second nature for them to be asking questions to identify further opportunities for your organisation.
For any business, the technical people can have access to customers that your salespeople would never reach. If you want to give your business a boost with enhanced technical sales skills, we have the right solution for you. With our effective technical sales strategy, we intend to make the process of accomplishing your sales goal easier. Equipped with knowledge and expertise, your team will succeed in delivering positive outcomes for your business.
1. Prepare technical people to look for sales opportunities.
2. Prepare a list of short qualifying questions.
3. Discuss how technical people are the visible part of your brand.
4. Map the ideal tech site visit.
5. Engage the customer in new products and services.
6. Make a great first impression (you don’t get a second chance).
7. Select a strategy to build relationships between the customer and the account manager.
8. Identify the telltale signs of a dissatisfied customer.
9. Discuss strategies for service recovery after you’ve failed to meet expectations.
10. Analyse a proven sales model.
11. Resist the urge to bury the customer in technical talk.
A quick story from our office: The Fuji Xerox technician came out to fix a printer. He noticed that we had a couple of other printers too, he asked us when the lease expired. He asked us if we’d be interested in a bundle quote to have all our printing done by Fuji Xerox. Furthermore, he asked how much we were currently spending on paper. As a result of these questions from the technician, we now use Fuji Xerox for 95% of all our printing needs.
For maximum effectiveness, this program is best conducted as an in-house program.
Ideal group size: 6–14 participants
Venue: For your convenience, you can choose to conduct this program at your workplace. Alternatively, we can provide a training venue at a small additional cost.
Duration: This program can be modified to a two day, one day or half day program.
Target Audience: Technical staff.
Cost: Price on request.
If you would like more information on this training program, please contact:
Preferred Training Networks on 1300 323 752
Email: Deborah [email protected]
or visit our website today: www.preftrain.com
